Sue’s Views

A Blog by Sue Matsuki

How to Make a Facebook Event

by | Sep 2, 2019 | Sue's Views | 0 comments

How to Make a Facebook Event

I am sure that many of you already know how to do this but I have gotten a few calls on this and this is a question that I always get asked when I teach so, I’ve decided to do a step-by-step blog for any of our readers that may not know how to do this. It’s really not that hard.

  1. On your page in the upper right hand corner click CREATE and then click EVENT
  2. OR, on the HOME page on the left hand side click EVENT
  3. Your next “to do” will be to select whether you want it to be a PRIVATE or PUBLIC event…if you want to sell your show it’s a PUBLIC event if it’s for say a private service or family event, make it PRIVATE and then only those who you share with will be able to see it.
  4. Next is selecting a picture. When you click this it will take you to your photo gallery. You choose your head shot or a copy of your postcard. You can grab and drag this photo to center it. Save it before you move on but again, you can always edit or change this photo.
  5. Enter the event NAME
  6. Enter the event LOCATION (If you type in a club name it will automatically appear!)
  7. DESCRIBE your event. I usually pull this from my Press Release and have all the details in this box…day/time (again); cover charge / minimum; band/director; and a brief description of your show or event. Links to the club and/or box office are good ideas too.
  9. You can SCHEDULE a time for this to launch if you are not going to publicize this immediately.
  10. You can put in KEY WORDS like: jazz, comedy, music
  11. If you are co-hosting with a friend or you have a cast, you can include them in CO-HOST and they will also be able to edit, share and manage this page.
  12. Next you can choose if you want to allow anyone seeing the event to leave a comment.
  13. You then save with CREATE (bottom right-hand corner) or you can save as a draft.
  14. Once you CREATE (save) this event you can SHARE (upper right hand corner) with FRIENDS, via MESSENGER and POST it to your page. You can also post to your page first and then sharing from there.
  15. You can always go to EVENTS again, search your date and EDIT at will at any time but, once posted on your page, you can also edit from there.
  16. To SHARE from your page to other friends or groups just press SHARE in the lower right hand corner and choose who and how you want to share. NOTE: You will have to write a new message or blurb each time you share if you want to post something personal. If not, you’ll just share the event picture and link.

I hope that this information helps some of you who were too confused or afraid to give this a shot. Facebook Events is a GREAT way to promote your shows. I would recommend re-sharing once every other week two months away from your show date and then once a week 3 weeks before your show opens. Being a tenacious self-promoter is a great thing but you never want to cross over that line of too much or obnoxious! You may also want to stagger your posts to different groups once a week so that you are not posting on the dame day to all the groups where many of us are members.





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Sue Matsuki

Sue Matsuki

Co-Editor & Instructor, Cabaret HotSpot and Cab U

Sue Matsuki is the co-author, along with David Sabella, of So You Want To Sing Cabaret (Rowman & Littlefield, June 2020). Sue is the Managing Partner, Co-Editor, Reviewer, Vloger and a Columnist (Sue’s Views) for an on-line entertainment magazine: www.Cabaret She taught Cabaret classes at: The Ridgefield Theater Barn and UCONN in CT, MAC-to-School and Cabaret Hotspot in NY and for the Canadian School of Performing Arts. She has served as Treasurer on the Board of Directors for MAC (Manhattan Association of Cabarets and Clubs). She, along with Gregory Toroian, her long time Music Director, now host a monthly Jazz Brunch Open Mic at Pangea. Matsuki also produces benefits and corporate events and is the Producing Manager for Urban Stages’ Winter Rhythms series where she also hosts a Vlog called Urban Stages’ Artists Chat.

Matsuki’s most cherished awards come from winning the 2020 Bistro Award for Outstanding Collaboration celebrating her 25th year of working with Music Director, Gregory Toroian; getting her poster up on Don’t Tell Mama’s “Wall of Fame” for her show How’s That for Openers? celebrating the 33rd Anniversary of singing at the club and being selected personally by the late Julie Wilson as the very first 2004 Julie Wilson Award Recipient, given by the Mabel Mercer Foundation.

Matsuki is an 11-time MAC Award Nominee and a 3-time Winner (in seven different categories), mostly recently she was nominated for Major Female Vocalist. Her MAC history includes: 2002 MAC Award Winner for Female Jazz/Pop/R&B Vocalist; 2002 Nominee for Best Female Recording for her first Jazz CD, A New Take; 2004 Nominee for Duo/Group (with Marcus Simeone); 2006 MAC Award Winner for Special Productions for her sold out 7 week run of 10 Years in the Making with her Musical Director Gregory Toroian; 2007 & 2010 Nominee for Female Vocalist; 2008, 2011 & 2012 Nominee for Duo/Group (with Edd Clark); the 2008 MAC Award Winner for Specialty Song (“One Stop Shopping” by Page/Matsuki/Toroian); and the 2020 Nominee for Major Female Vocalist.

This Jazz/Cabaret/Comedy veteran has played every NYC Cabaret room including: Feinstein’s at the Regency, Feinstein’s 54 Below, The Metropolitan Room, Arci’s Place, Town Hall, Don’t Tell Mama, Pangea, The Algonquin, The Beach Café, The Laurie Beechman Theater, 88’s, and has even played Carnegie Hall along with several legendary Jazz Clubs including: The Village Gate, Birdland, The Iridium and Sweet Rhythm. She has performed in Alaska, Los Angeles, Connecticut, Florida, New Jersey, Nyack, Maine, Fire Island, Florida, Providence and Las Vegas!

Her jazz CD, A New Take, was nominated for the 2002 MAC Award for Best Recording and her Christmas CD, Sue & Edds FABULOUS Christmas both receive air play across the country and internationally. She is also featured on folk singing legend Christine Lavin’s original music Christmas compilation CD, Just One Angel with a song that she co-wrote with Paul Stephan called “Christmas Angel”.

Matsuki was a Super and “Diva Double” at the Metropolitan Opera where she has been featured in Moses und Aaron; Tristan und Isolde; Norma; and Il Travatore.

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